I was in a public setting the other day when I was reminded just how much I… and I realize this is going out on a limb given where I live… dislike Ohio State and their fans. (Please Note: This is meant to be satire, of course there is...
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My favorite daily marketing e-newsletter… the eMarketer Daily recently (full disclosure, eMarketer as a client does not hurt their “favorite”status) published findings that reveal just how important it is to include social media plugins on your news and blog items. A little more than half of websites are using a share...
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Why are Denver marketing communications so important? We’ll tell you why. Denver marketing communications elicit your company’s message through different mediums of communication. Whether you are using, radio, TV, online, print or any kind of signage or even guerilla marketing, your message should be consistent throughout. This is a...
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Recently I partnered with MediaPost to conduct a survey among marketing professionals to uncover the changing demands of their role. In short – an overwhelming majority of them cited increasing pressures to show measurable results and be accountable as their biggest challenge. How we do this as marketers can...
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